Media Psychology Media Psychology is a new field that focuses on how media and technology influence thoughts and behaviors in…
Positive Psychology Traditional psychology is the study of mental illness. Positive Psychology, however, is the study of mental wellness. The…
Archetypes & Branding From a business brand or personal brand perspective, a story is the meaning created in the process…
Traditional psychology has the DSM V Handbook to help diagnose mental illness. The positive psychology counterpart to that is the…
According to neuromarketing experts, in 80% of cases we make a decision before being rationally aware of it. When it…